Archive for the ‘Ecommerce’ Category
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MLM marketing, in its traditional form, has always relied on marketers having a list of warm contacts, such as relatives and close friends and acquaintances.
Internet MLM, on the other hand, has revolutionized the way that MLM business is conducted and taken the pressure off of marketers to rely on bugging their friends and family.
The Old MLM Vs Online MLM
If you have been involved in MLM in the traditional sense, you will be all too familiar with this particular scenario: You find a great MLM company, join and write out your warm contacts list. This mainly consists of friends, family, relatives and next-door neighbors.
You call them and tell them all about the business and how much it has to offer them. In return your friends and family will begin avoiding you through fear of you bugging them again or pestering them to join your new business.
The problem here is that, in order to find people who will thrive in your MLM business, you need to reach further than just your warm contacts, yet you don't want to start cold calling people through the telephone directory.
This is how the Internet has changed the way that MLM prospecting is conducted. With the Internet, you have a limitless reach to find prospects regardless of distance or even geographical boarders. In fact, you don't even need to know the contacts that you are making. They can and more than likely will be complete strangers. The contacts that you make over the Internet will also have a higher sign up percentage, as well.
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